Is it contractual that teams wear their 2nd kit for all away games? Notts visited GGL and chose to wear a kit that bore closer resemblance to our own (green and yellow) than their main strip (black/white stripes). Why?
Similarly when a company is the shirt sponsor for the change strip...are they guaranteed a certain number of games per season. I'm imagining someone having to assess all the strips of the opponents in the league to determine what colours will be worn for which fixture and therefore how much brand exposure and what to charge.
I'd imagine it's an economical decision - the more you wear a kit, the more units it shifts. I've noticed that Norwich and Watford, for example, frequently wear a change strip on the road and hardly anyone's kit clashes with theirs.
Post by davethegrave on Sept 11, 2019 14:56:55 GMT
It's so that clubs can justify having a second kit. I remember a few years ago Norwich were the only yellow team in the Premier League so had no need for an away kit except the possibility of a cup tie against say Wolves.
I think that in our league the away shirts are a different sponsor so they will want so much exposure. It seems you change when you're away unless that kit clashes with the home team.
It's a shame really because I'm a traditionalist and want everyone to wear their usual kit unless there's a clash. It's all about money.
You're not wrong about the sponsorship thing, but clubs don't need to justify having a second kit. They need one, because there is always a possibility of playing someone with a clashing kit, even if it's only in a cup.
I like seeing teams in their club colours too - it seems weird when a team called the Magpies wears red or green! But it does make sense financially to wear your change colours as often as possible...that's how you get fans to buy both kits and sponsors to take an interest in your away kit (although you can of course have an extra "home" kit with your away sponsor's logo on it to even things out).
Post by Amber Aleman on Sept 11, 2019 21:53:18 GMT
Our away kit (assuming it hasn't changed over the summer!) is mainly white, but because so many clubs have white in their home strip, we don't often see Sutton players turn out in it. Every away game so far this season has seen Sutton play in amber.
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